Posted on 6th September 2021

In partnership with Withernsea AFC

Withernsea AFC is a local Amateur Football Club that is local to our Halsham branch. They got in touch about club sponsorship due to the tough and challenging year.

Our success is measured by smiles on faces of boys and girls who love training and playing, stated the club in their sponsorship letter. Explaining that the volunteers, coaches and local committee give up their own time to support the football club and they made us aware of just how much the club has to deal with: Turf needs replacing, insurances need paying, the clubhouse needs upkeep and equipment such as balls, nets & kits all need securing! Players are charged a £15 sub for the kit, entry to tournaments and coaching but this is not enough to keep the club thriving.

We decided as a company that we would support this small club by sponsoring them over a period of 3 years, in return we would have our logo placed on the shirt for the matches & tournaments which can be seen by hundreds of people at any one time. The club offers huge exposure for the sponsors, with 150 football shirts and tracksuits which are worn throughout the town.

The club recently held a competition back in March in partnership with the Holderness Gazette which advertised the chance for readers to demonstrate their creative abilities and design the season’s kit. The lucky winners saw their concept come to life after designing on a template in the paper. You can see the new kit attached with our very own P&B logo on display at the back.

"Withernsea AFC are made up of 10 junior teams, 2 open age teams and have added a veterans team this year. The 2021/22 season marks our 125th anniversary and the club embarked on a journey to have every team in the same playing kit for the first time ever.
The sponsorship provided by Peacock and Binnington allows over 130 boys and girls and 50 young adults to wear a new strip, to look good, feel good and play well. In these challenging economic times, the support from any local business means so much to the club. Asking is hard enough for any voluntary community club but when businesses take up the offer it is met with huge excitement from the volunteers that give up their valuable time to ensure the club continues year on year.
Forging a relationship with local business is high on the agenda of Withernsea AFC and we would like to say a huge THANK YOU to P&B for their help over the next two seasons."

Howard Gant – Vice Chairman

We are proud to be sponsors and help out in an area close to our Halsham branch. We wish the club the very best of luck in the next season and we can’t wait to see our logo on display!